Showing posts with label BAMedia. Show all posts
Showing posts with label BAMedia. Show all posts

Sunday, October 06, 2013

What Happens When Your Entrepreneurial Light Starts to Fade After 50

My last day in a television newsroom was March 26, 2006. I decided to take a huge leap of faith and do what I love on my own terms. Plus I was totally sick of “breaking news” and the sensationalism and inaccuracy of the news business.

Three months later, my first book was published: Whatever! A Baby Boomer’s Journey Into Middle Age. It told my life story as a 40-something year-old woman dealing with subjects like working for younger know-it-alls, being back on the dating scene after 40 and suffering through menopause---all kinds of drama. With the book came a book tour, television appearances and speaking engagements. All of a sudden I was a go-to gal for baby boomers and I became a baby boomer expert. Life was good. PLUS the book became a best seller on Amazon.

From there, I created Boomer Diva Nation and started connecting with other women in my age group who were doing wonderful things to make a difference in their lives and the lives of others. I also became an entrepreneur and formed a consulting start-up known as BAMedia. As a media consultant, I offered my expertise to my fellow boomers to help them get a leg up in their businesses. My motto was: “If it’s your time to shine, I can help you turn on the spotlight.”

I was networking my behind off. If there was an event, I was there trying to be seen AND heard. I wanted others to see my gifts, talents and expertise. I wanted them to know I had what they needed. I wanted to help them.

Two things I know FOR SURE about me: 1) I am a natural when it comes to being able to communicate. 2) I love helping others shine and helping them tell their own stories.

I was so sure this was the journey I was supposed to on. But as they say, a funny thing happened on the way to.....
In my case, a not-so-funny-thing-happened-on-the-way-to-success.

I thought I had an entrepreneurial spirit that was shining so brightly that people around me would have to wear sunglasses just to be in my presence. But little did I know, spirit is not the same as heart.

So what went wrong? Stay tuned for the next post.